Mid-Size Venture Capital Firm

Problem

A mid-size venture capital firm was thinking about investing in a startup developing a mobile application to help increase retail sales at airports.

Solution

We provided a market analysis that detailed typical sources of non-aeronautical revenue for a typical airport. This included analysis of airport retail sales on an airport's bottom line and the potential impact such an app would have on increasing retail sales. Additionally, the investor was provided with a high level analysis of potential industry players that might purchase an app company such as this.